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| MARCH 12 | ||||
| 08:30 Light Breakfast | for 09:00 start | |||
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Nokia Social Media Strategy Jussi-Pekka Erkkola, Digital Marketing Manager, Nokia |
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Barilla: Case Study Pepe Moder, Head of Digital, Barilla |
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Women Who Blog: panel discussion with bloggers from across EMEA Moderator: Jory Des Jardins, co-founder BlogHer |
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The iLEAD Framework: a practical way to form your social media strategy Kati Sulin, EMEA Interactive Strategy Director,H&K |
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| Breakout sessions: Workshops based on specific key audiences | ||||
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Digital B2B David Ingle, Head of Digital Middle East Africa |
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Parents Online. Gaylene Ravenscroft, Head of Digital, UK |
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| 13:00 | LUNCH | |||
Pecha Kucha / Ignite Fast paced session with 5 speakers x 5 min each on Meaningful Trends |
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Fiat: From Social Media to Sales Chiara Camandona, Digital Marketing, Fiat & Alfa Romeo UK & Ireland |
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BBC Peter Horrocks, Director of BBC Global News |
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Trevor Johnson, Head of Strategy and Planning, Facebook EMEA |
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Looking Forward:Thank You / Wrap-up Sally Costerton, CEO, H&K EMEA and Paul Taaffe, Chairman & CEO, H&K |
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